Crispy Green® Unveils Shocking New Snacking Secrets That Will Change Your "Healthy" Game Forever!

New Crispy Green® Poll Reveals How Flexibility, Flavor, and Realistic Habits are Reshaping New Year Snacking

FAIRFIELD, N.J., Jan. 13, 2026 /PRNewswire/ -- As the New Year rolls in, many people traditionally aim for healthier habits. However, a recent poll conducted by Crispy Green® reveals a notable trend among snackers: nearly 6 in 10 community members still prefer sweet or fruit-based snacks when cravings arise. This shift indicates a move away from restrictive dieting towards more realistic and enjoyable choices.

The poll, which surveyed 261 participants from the Crispy Green® community on Facebook, provides insights into how consumers are rethinking their approach to wellness and snacking at the start of the year. Instead of eliminating indulgence, respondents expressed a preference for snacks that celebrate enjoyment, simplicity, and sustainable habits that can extend well beyond January.

Sweet Cravings Still Lead After Work

When asked about their go-to snack for after-work cravings, 31% of respondents reported reaching for sweet treats, while another 28% preferred something fruity and refreshing. These findings emphasize that flavor satisfaction remains essential, even during the New Year reset. The overarching conclusion? Consumers are not trying to suppress their cravings; rather, they seek smarter ways to satisfy them.

What "Healthy-ish" Really Means in 2026

The poll also explored the evolving definition of "healthy-ish." Participants' responses highlighted a departure from perfection-driven food rules. Notably:

• 32% associated "healthy-ish" with choosing good ingredients that are still enjoyable.
• 23% described it as making realistic choices they can maintain.
• 23% viewed it as eating healthy most of the time.
• 16% linked it to supporting energy and mood.

This perspective underscores the increasing appeal of balance and flexibility in everyday food choices, suggesting that strict dietary rules are becoming less relevant.

Small Swaps Over Big Overhauls

In an open-ended question, respondents shared their personal experiences with food swaps that feel sustainable rather than restrictive. Common themes emerged, emphasizing that the most effective habits are built through small, satisfying upgrades instead of drastic changes. This evolving mindset reflects a broader trend in wellness, particularly during the New Year when the pressure to initiate sweeping changes often peaks.

Why Crispy Fruit Aligns with the Shift

Crispy Fruit™ is the top-selling freeze-dried fruit snack in the U.S., made from just one ingredient: real fruit. This simplicity provides a naturally sweet and crunchy snack without added sugar, aligning perfectly with current consumer desires for enjoyable and uncomplicated snack options. According to Angela Liu, Founder and CEO of Crispy Green®, "Our community is telling us that the New Year is not about eliminating cravings. It is about finding options that feel enjoyable, sustainable, and easy to feel good about. That mindset is exactly what Crispy Fruit™ was created to support."

A Gentle Invitation to Try Something New

For those looking to refresh their snack routine this year, Crispy Green® presents an accessible starting point with its Crispy Fruit™ Trial Pack. Featuring four fan-favorite flavors—Apple, Mango, Pineapple, and Strawberry—this 4-pack allows first-time customers to sample a variety of naturally sweet options at their own pace. It’s available at CrispyGreen.com, providing a low-pressure way to explore new flavors and find a snack that feels good from the very first bite.

Methodology: Insights are based on a Facebook poll conducted in December 2025 among Crispy Green community members, with 261 total responses across multiple-choice and open-ended questions.

About Crispy Green®
Crispy Green® has been providing families with healthy snacks for over 20 years, committed to Using Food as a Force for Good®. The brand delivers 100% pure fruit Crispy Fruit™ as a grab-and-go snack that satisfies and energizes without sacrificing taste. Founded in 2004 and headquartered in Fairfield, N.J., Crispy Fruit™ is the leading freeze-dried fruit snack in the U.S., made from the finest non-GMO fruits with no added sugar.

In a time where consumers are prioritizing flavor and enjoyment, the insights from Crispy Green® emphasize a significant shift towards realistic and manageable snacking habits as we navigate the New Year.