You Won't Believe How This Women-Led Startup is Reshaping India's Future—#3 Will Shock You!

Bangalore, November 15, 2025 - In India, an estimated 4.5 million domestic workers remain outside the purview of labor laws and social security systems. However, many experts suggest the actual number could reach into the tens of millions. In this context, **EzyHelpers**, a pioneering domestic help service platform, is leading a transformative movement by organizing the vast, unregulated domestic labor sector. Since its launch in 2020, the Bangalore-based platform has changed the lives of over 5,000 domestic workers, mostly women, offering them verified credentials, direct payments, dignified employment, and access to fair wages.

The mission of EzyHelpers is not merely to provide jobs; it's focused on empowering women. With a female-led management team and 80-90% of its staff comprising women, the organization is committed to addressing the unique challenges faced by female domestic workers. These workers are often the backbone of urban life, yet they remain one of the most vulnerable segments of the workforce, grappling with job insecurity, exploitative wages, and a lack of social recognition. Notably, about 90% of India’s workforce is involved in the informal economy, and domestic workers face the brunt of this invisibility.

"The true mission of EzyHelpers is to restore dignity and create sustainable economic empowerment for a crucial yet often invisible segment of our society," said **Priyanka Rastogi**, CEO & Founder of EzyHelpers. "By deliberately focusing on women employment, we are directly contributing to gender equality."

Rastogi emphasizes that when women earn stable incomes, they tend to reinvest in their families’ nutrition, healthcare, and education, creating a ripple effect that uplifts entire communities. As India experiences a rise in nuclear families and working parents, the demand for trustworthy domestic support is more pressing than ever. EzyHelpers aims to bring respect, regulation, and reliability to domestic work while ensuring safer experiences for both workers and families.

Utilizing a tech-enabled and human-centric model, EzyHelpers addresses systemic issues by ensuring all helpers are professionally verified with background checks. The platform guarantees consistent work opportunities and transparent, timely payments made directly to the workers’ bank accounts, promoting financial independence. EzyHelpers connects families with trained professionals across various roles, including live-in, full-time, part-time, and on-demand positions such as cooks, babysitters, elderly caregivers, housekeeping staff, and drivers.

The platform offers:

• Verified and trustworthy job placements
• Fair salary structuring
• Continuous support and mediation
• Safer working environments
• Skill matching based on experience
• Training and upskilling for better job readiness

EzyHelpers is transforming domestic work into a viable livelihood, advocating for economic independence and improved social status for women. The organization’s commitment to a women-first approach is further strengthened by the introduction of **"Nest,"** India's first Domestic Helper Hostel. This facility provides safe accommodation for women helpers at various stages of their employment journey, catering not only to those migrating for work but also to those needing temporary housing. Nest ensures a dignified environment complete with basic amenities, security features, and skill-building opportunities in modern home management.

One worker, **Laxmi**, a full-time domestic worker from Odisha, shared her experience: "Earlier, I worked 12 hours for ₹7,000 and employers could dismiss me anytime. Through EzyHelpers, I earn ₹15,000 for 8 hours, get paid directly in my bank account by my employer, and the verifications made families trust me as a professional. For the first time, I have dignity."

Laxmi's story is echoed by many other workers on the platform, who now access government schemes, open savings accounts, and support their children's education, ultimately generating a powerful positive ripple effect in their communities. EzyHelpers collaborates with the **National Skill Development Corporation (NSDC)** and the **Home Management and Care Givers Sector Skill Council (HMCGSSC)** to provide government-recognized training for domestic helpers. The training covers essential skills like childcare, cooking, elderly care, and workplace communication, ensuring that informal work experience translates into formal qualifications.

"When a woman receives her HMCGSSC certificate, it's not just a piece of paper; it's validation of her skills, her worth, and her professional identity," said Rastogi. "This recognition boosts their confidence and bargaining power in the job market."

A significant aspect of EzyHelpers' contribution lies in its transparent payment structure. Unlike traditional placement agencies that often exploit workers, EzyHelpers ensures that helpers receive 100% of their agreed wages, as families pay them directly. This approach mitigates the risks of exploitation commonly associated with middlemen, who may demand a significant percentage of the worker’s earnings.

"Before EzyHelpers, I had to run between 3-4 houses to make ends meet, and sometimes payments would be delayed. Now, I have fixed timings and a salary that comes directly to my account," shared **Shanti**, another domestic helper in Bangalore. "I can now plan for my daughter's future with confidence."

As EzyHelpers expands rapidly across major Indian cities, it is becoming a go-to solution for households looking for trustworthy helpers. The organization plans to broaden its reach into tier-2 and tier-3 cities, enhance training programs, strengthen its digital onboarding system, and collaborate with women’s self-help groups and NGOs. This mission not only addresses immediate needs but also lays the groundwork for long-term economic empowerment and upward mobility for one of India’s most marginalized workforces.